What are we doing

Research helps retailers to understand how the customers think, to determine their behavior patterns and why are some businesses more popular than others.

An ideal tool for seeing your business and its employees’ work through the eyes of the customer. Trained mystery shoppers will be playing the role of customers and enable you to reflect an authentic experience that you wouldn’t be able to obtain otherwise.

Applications designed for collecting, analysis and data reporting are vital part of modern research. Our team develops all applications internally – thus ensuring flexibility and ability to meet your needs.

Researching attitudes and customer behavior will help you to improve your existing products and services. At the same time, U&A Analysis provides practical recommendations regarding what to focus on in various stages of product and service development.

Only a fraction of innovations on the market succeeds and not every change is a change for the better. That’s why we offer the testing system of innovations, to minimize the probability of stepping in the wrong direction.

Loyalty of existing customers is very important. Therefore, the satisfaction survey is one of the cornerstones of our marketing research.

Segmenting customers into well outlined groups allows you to easily adapt your products or services and improves overall business productivity..

NMS helps you prepare attractive leaflet and catalog of your store in a way that will attract the customers and ensures their interest in your product.

Do you need to update your brand’s market position? Are you considering re-branding? Or would you like to find out how consumers perceive your brand? Then you can utilize our efficient brand research tools.

Our years of experience with testing concepts for leading companies on the Czech and Slovak market will enable you to keep your expenditure on advertising under control while choosing the most suitable form of communication.

We develop custom software, web and mobile applications that enable us to get reliable data. Our clients can access such data fast and in user-friendly form.

A lot of things tailored.