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Echo lets you create your own mini social network, where you can easily track customer experience and communicate with a closed group of customers.

ECHO - Your own on-line community
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Ever wondered how customers view your products and services? Find it out in real time and take appropriate action on multiple levels.

ASAP - A revolutionary tool for the immediate evaluation of customer experience
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Test your store layout, product placement, and more in a virtual model.

Design changes and train your staff with modern tools.

VR NMS - A modern tool for conducting research and training

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Mystery Shopping by NMS is the best tool for you to see your brand the way customers do, improve your services and sell more.

Mystery shopping - Walk in your customers shoes
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Due to online applications and reporting you will be able to
respond to customer needs immediately.
Online application and reporting

NMS Market Research

  • Starting 1999 we aim to help our clients – mostly the largest players in the market – to improve their customer service, to offer better services in general and attract new customers, all thanks to the marketing research we provide.
  • Aside from our headquarters in Prague we run a branch in BratislavaBudapest and Bangkok as well. Though for some of our clients we also conduct research in Poland and Romania.
  • We are a member of SIMAR (Association of Agencies for Market Research and Public Opinion) ESOMAR (World Organization for Research of Public Opinion and Marketing Research), MSPA (Mystery Shopping Professionals Association) and Global (international market research organization).

Zástupný obrázek
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and customerse

Research helps retailers to understand how the customers think, to determine their behavior patterns and why are some businesses more popular than others.

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An ideal tool for seeing your business and its employees’ work through the eyes of the customer. Trained mystery shoppers will be playing the role of customers and enable you to reflect an authentic experience that you wouldn’t be able to obtain otherwise.

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Online applications and reporting

Applications designed for collecting, analysis and data reporting are vital part of modern research. Our team develops all applications internally – thus ensuring flexibility and ability to meet your needs.

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U&A studies

Researching attitudes and customer behavior will help you to improve your existing products and services. At the same time, U&A Analysis provides practical recommendations regarding what to focus on in various stages of product and service development.

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and Innovation

Only a fraction of innovations on the market succeeds and not every change is a change for the better. That’s why we offer the testing system of innovations, to minimize the probability of stepping in the wrong direction.

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and loyalty

Loyalty of existing customers is very important. Therefore, the satisfaction survey is one of the cornerstones of our marketing research.

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Segmenting customers into well outlined groups allows you to easily adapt your products or services and improves overall business productivity..

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and catalogs

NMS helps you prepare attractive leaflet and catalog of your store in a way that will attract the customers and ensures their interest in your product.

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Do you need to update your brand’s market position? Are you considering re-branding? Or would you like to find out how consumers perceive your brand? Then you can utilize our efficient brand research tools.

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and Communications

Our years of experience with testing concepts for leading companies on the Czech and Slovak market will enable you to keep your expenditure on advertising under control while choosing the most suitable form of communication.

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We develop custom software, web and mobile applications that enable us to get reliable data. Our clients can access such data fast and in user-friendly form.

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A lot of things for tailored

A lot of things tailored.

In the last year we have easily managed…

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Managing Director
Miroslav Bouchal

“In Ambi, we put our hearts in everything we do and making the customer satisfied is our top priority. And we found in NMS someone who shares that philosophy.”

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Senior Market Research Specialist
Jitka Schrothová

“We especially appreciate processing of outputs when we convey our conclusions and recommendations for internal clients in a comprehensible and imaginative way.”

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Market Research & Consumer Intelligence Manager
Michal Bulirsch
“The agency tries to find the optimal solution to every project and its execution. NMS Market Research belongs among the preferred suppliers of KKCG.”
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Specialist Market Research
Petra Rubánková

“The analysis helped us to come up with new and successful acquisition strategy.”

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Customer Insight Specialist, Market Research Specialist
Zdeňka Kučerová, Jan Krejčí

“We can monitor the research progress in online application that features detailed reporting.”

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It is up to you to choose the direction in which we develop our cooperation.