Quantitative Online Research
CAWI – NMS Market Research Online Surveys
CAWI is a form of qualitative research where respondents (from a client-provided database) receive an invitation to fill in an online questionnaire in their e-mail inbox. These questionnaires can have various types of questions, as well as multimedia concepts. The client can watch the process of the whole project through the use of an online client interface.
Czech National Panel
CNP is a joint project of research agencies NMS Market Resarch, MEDIARESEARCH and STEM/MARK. Respondents from a given panel are questioned online. Czech National Panel is robust, ready to serve even the most difficult RFQs. The panel’s structure is based on both the general and internet populations in the Czech and Slovak Republics. It is one of the fastest and cheapest forms of research. Members of the panel are under strict controls, and the correctness and consistency of their answers is monitored in the long term.